Why Romance Writers Should Attend Author Events

Wondering if author events are worth it? Discover how conferences, signings, reader events, and book festivals help romance writers build connections, grow their audience, sell books, and advance their careers.
Romance Author Website: Why You Need One and How to Get One

I created JennaHarte.com in 2006, well before publishing my first book. Coming from a blogging and non-fiction writing background, I knew that if I wanted to capture the attention of […]
The Ultimate Guide to Sticker Swag

On a recent WWH Zoom call, the question of swag and merch came up. You have lots of choices, from bookmarks and doorhangers to keychains and totes. But in my experience, […]
Book Marketing Has Changed: Here’s How Romance Authors Can Adapt

If you’ve been feeling like marketing your romance books isn’t working the way it used to, you’re not imagining it. Social media reach is down. Engagement is unpredictable. The strategies […]
How to Get Your Romance Book Discovered: Outreach Marketing Tips for Authors

One of the biggest frustrations authors face when marketing their books is the feeling that they’re talking into the same room over and over again. You post on social media. […]
Amazon Keywords Made Simple for Romance Authors (Printable)

For many romance authors, keywords are one of the most overlooked pieces of book marketing. They’re usually filled out quickly during setup, often guessed at, and then forgotten. The truth […]
Lights, Camera, Romance: Creative Ways Authors Can Use Video to Market Their Books

In a recent Bottom Line newsletter from Jane Friedman, she shared a discussion she had with Cindy Gunderson, a audiobook narrator and author of over 40 books. The topic of […]
How to Create and Deliver a Reader Magnet That Romance Readers Can’t Resist

Over the last couple of Zoom calls we’ve had, the question of reader magnets has come up. I’m a huge proponent of email list building for which reader magnets play […]
How to Market Your Romance Novel for Free

Table of Contents I’m convinced that the hardest part of being an author isn’t the writing, it’s the marketing. Visit any online group about authorship and you’ll find tons of […]
Valentine’s Day Marketing Ideas for Romance Authors

Tips to for romance authors to sell more books and engage with their reader fans during Valentine’s Day.